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How can fashion companies maintain business continuity with Custom Digital Solutions?

Fri, May 22, 2020

Fashion brands are often challenged with sustaining momentum in today’s digital economy. This is especially true for small-to-medium sized fashion companies that do not have the luxury of investing in a digital-core ERP solution that is capable of scaling as the company grows. In such situations, cracks start to appear within a company’s operational processes and platforms.

Most fashion business and technology executives acknowledge that the existing IT platforms and business processes, created in an era prior to the omni-channel revolution needs an overhaul. But making significant capital investments in large-scale ERP projects is not something recession weary executives are willing to risk.

Opting for an off-the-shelf solution is also not a viable solution, since most applications fall short – either bloated with too many features or missing industry-specific functionality. Fashion companies often wind up spending more time customizing these solutions when compared to the time taken to build them from scratch.

As these shortcomings manifest in a set of specific needs from users across functions and departments, we've summarized 3 ways custom solutions can help fashion companies continuously innovate to meet immediate and long-term strategic priorities.

For a deeper dive into how this can be realized, what different use cases can be applied to develop purpose-built software on the cloud, listen to our experts in our recent webinar series on Custom Development on the SAP Business Technology Platform. You'll learn how fashion companies can rapidly develop and deploy digital applications to meet custom business requirements using the SAP Business Technology Platform.

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